NAMING
From a bike share company to a multibillion-dollar property development — you name it, I’ve named it. Here are some that I’ve lovingly materialised from many a bowl of alphabet spaghetti and late-night sessions with my haunted ouija board.
Brands I've maimed named
Skyfields | A $5 billion redevelopment transforming Perth Airport’s land bank into a visionary global hub of commerce and connection.
Ember Connect | An online collective empowering Aboriginal and Torres Strait Islander women.
Cultivate | A culture-shaping tool built by leading business transformation consultants, Keogh.
Emergen | Built environment sustainability consultants, a part of CADDS Group.
urbi | Perth’s first bike share
Lumera | A drug and alcohol rehabilitation counsellor
Plating Up WA | An annual promotion for Buy West Eat Best to highlight West Australian produce and restaurants
Anthill | A community and corporate initiative consultancy
Locus Property | Multi-residential projects, Altimo and Monogram